I was a Sony fan-boy through PS1 & 2, but they may have allowed Microsoft to gain too large a foothold with its early launch of the X360. The 360 has not been without its problems, but has had time to build a large library and with the add-on HD DVD drive, it could approach Blu-Ray results. PS3, however, with it's on-board Blu-Ray gives you no choice hence, the enormous price tag. Maybe Blu-Ray is the shit, maybe it's the next Beta. I'm staying on the sidelines for a while and watching the war from here.